The Man, The Myth, The Legend

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Last month, our very own Charlie Fetter was recognized by the Retail Packaging Association, the major trade association representing manufacturers and distributors of retail packaging throughout the U. S. and Canada.

He was the recipient of the Lifetime Achievement Award which is bestowed upon industry leaders who have served the retail packaging trade over the course of their careers. In order to be acknowledged this way it is a general understanding these candidates have achieved a national prominence for integrity and superior performance to the industry as a whole including manufacturers, distributors, and retailers alike. The award can be given annually but is presented only when qualified candidates are identified. Charlie has admirably served not only Shamrock, but the entire industry for over 35 years. He has a unique presence among retail distributors because of his national presence and exemplary performance in their behalf for so many years. Needless to say this is quite an honor for him and for all of us at Shamrock.

Cheers to Charlie!